Amara™ | Seamless Comfort Bra
- Free Shipping with Royal Mail
- 30-Day Money-Back Guarantee
- 10% off for 2 items, 15% off for 3+ items
You don’t have to suffer for beauty anymore!
Imagine the feeling of pure relief – all-day comfort without pressure or tightness, while your bust looks naturally lifted and beautifully shaped. With Amara™, you no longer have to choose between support and comfort – it gives you both effortlessly.

Unsure of your size?
Our size guide helps you find the perfect fit — tailored for every shape and size.
| Cup ↓ / Band → | UK 30 | UK 32 | UK 34 | UK 36 | UK 38 | UK 40 | UK 42 | UK 44 | UK 46 | UK 48 |
|---|---|---|---|---|---|---|---|---|---|---|
| A | S | S | M | L | ||||||
| B | S | S | S | M | L | L | XL | |||
| C | S | S | M | L | L | XL | XL | 2XL | 3XL | 3XL |
| D | S | M | M | L | XL | XL | 2XL | 3XL | 3XL | 4XL |
| DD | M | M | L | L | XL | 2XL | 2XL | 3XL | 4XL | 4XL |
| E | M | M | L | XL | 2XL | 2XL | 3XL | 3XL | 4XL | 4XL |
| F | XL | 2XL | 2XL | 3XL | 3XL | 4XL | ||||
| FF | 2XL | 2XL | 3XL | 3XL | 4XL |
Effortless shaping, natural look
The Amara™ bra gently hugs your body, defining your curves and enhancing your natural silhouette. No wires, no squeezing – just soft support and a perfectly smooth shape under any outfit.
No marks, no pain – only comfort
Designed with high sides and a seamless cut, Amara™ provides support exactly where it’s needed. It leaves no red marks, no digging straps, and no discomfort – just the freedom to move and feel confident all day.

Freedom that moves with you
The flexible, breathable fabric moves naturally with your body – never restricting, always adapting. Whether you’re at home, at work or on the go, Amara™ keeps you feeling fresh and supported from morning to night.
Soft memory foam cups
The gentle memory foam adapts to your unique shape, offering customised comfort and a beautifully rounded silhouette. Every curve is softly supported and embraced with care.
Wide, seamless straps
Say goodbye to shoulder pain and red marks! The wide straps of Amara™ provide extra comfort and stay invisible under clothing – so you can look smooth and feel free all day long.

Feel confident, stay comfortable and enjoy your natural beauty – without wires, restrictions, or compromises. Amara™ understands your body and what it truly needs.
Whether you have a question about your order, need help choosing the right size, or want to know more about returns or delivery, our dedicated support team is always ready to help.
You can reach us anytime by filling out the contact form or emailing us at support@irene-london.com
We aim to respond as quickly as possible — because your satisfaction means everything to us.
You can shop with confidence. We offer secure checkout via Credit Card.
Your personal data is protected with SSL encryption, and we never share your information with third parties.
We care about your experience. If your order isn’t quite what you expected, you can return it within 30 days for a full refund — no hassle, no stress.
Our customers' satisfaction comes first. We keep you updated on your order every step of the way. Enjoy free shipping on all orders, with reliable delivery handled by Royal Mail.